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About Us

Novelty was established in the year 1950 by Late S. Kartar Singh Ji and then the Legacy was forwarded by Late S. Bhupinder Singh Ji. We started off with a humble beginning at Novelty Chowk, Amritsar with NOVELTY SWEETS started in the year 1950 and since then it has been no looking back. Today,  NOVELTY is a very well diversified business house with interested in Food, Automobiles, Real Estate and Agriculture. The word "NOVELTY" stands for state or quality of being Novel ...

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